Open-Plug announces the availability of its ELIPS Framework and Application Suite on Texas Instruments “LoCosto” and OMAP-Vox™ Platforms

A single software solution to design various handsets from low-cost to mid-tier multimedia phones enabling handset makers to reduce their cost and improve time-to-market

3GSM World Congress, Barcelona– February, 12th 2007 – Open-Plug, a leading supplier of mass market software platforms for the handset industry, today announced the availability of ELIPS Framework and Application Suite on Texas Instruments Incorporated (TI’s) “LoCosto” and OMAPV0130 OMAP-Vox™ solutions enabling handset makers to rapidly design low- to mid-tier feature-rich phones from a single software package. The combined solutions are demonstrated in Barcelona at 3GSM World Congress 2007 at both Open-Plug’s booth (# 2.1A32) and TI’s booth (#8A84).

“Despite the still increasing number of handsets sold in 2006, handset makers’ margins are more and more under pressure. As a consequence, there is a common understanding that the former model where each market segment had its own application suite is obsolete. This is causing delays and costs while bringing no cross-segment software compatibility. It becomes clear that there is a need for a single software platform capable of addressing several market segments, meaning software re-usability and therefore economy of scale for handset makers. And this is what we are offering today.” said Eric Baissus, CEO of Open-Plug. “As a member of Texas Instruments application suite ecosystem, we are committed to work with TI to pre-integrate our framework-based application suite on the TI portfolio and deliver solutions leveraging the performance of OMAP processors and the scalability of “LoCosto” single-chip platforms. By doing so, handset makers can focus on value added activities such as software customization”.

ELIPS Application Suite consists of complete MMI software integrating all the required features such as WAP, MMS, Java, Email, MP3 music player, DRM, video recorder and player, synchronization, and connectivity allowing rapid design of high-end multimedia phones based on TI’s solutions. Additionally to support Chinese and European languages, the MMI supports complex languages, such as Thai, Arabic, Devanagari, etc., which eases phone development for emerging markets. The MMI exists in different profiles with an optimized memory footprint targeting different market segments including low, mid and high-end, making the dream of any handset maker to rely on a single software platform a reality.

ELIPS Application Suite runs on ELIPS Framework and benefits from its award-winning component-based technology bringing the flexibility to easily add and remove applications while simplifying the overall software integration effort. In addition, Open-Plug provides a set of tools enabling simultaneous software development and simulation, software validation and MMI customization.

“The Open-Plug approach to provide a single software solution that can address different market segments is a value to handset manufacturers to quickly get to market,” stated Remi El-Ouazzane, general manager, Texas Instruments 2.5G Business. “Open-Plug’s products are complementary to our 2.5G solutions and by integrating our technologies we are offering a modular solution that meets handset manufacturers’ requirements for optimized cost and fast time-to-market.”

About OMAP Developer Network

Open-Plug is a member of TI’s OMAP™ Developer Network, a group of leading software developers porting advanced applications to TI’s high performance, power-efficient OMAP processors. Open-Plug is also part of TI’s Application Suite Ecosystem, a select group of companies integrating software on TI’s “LoCosto” and OMAP-Vox™ solutions to speed time to market of low-cost and mid-tier 2.5G mobile phones. Handset manufacturers adopting OMAP devices enjoy the rapid deployment of compelling wireless applications – including streaming audio and video, multimedia messaging, gaming, security, speech recognition, location based services and mobile commerce – across all leading operating systems. Systems level integration services are also provided worldwide by independent OMAP Technology Centers. The OMAP platform has been selected by leading manufacturers, such as Nokia, Palm, NEC, Fujitsu, LG Electronics, Hewlett-Packard, Sendo, HTC and many more, for their 2.5 and 3G wireless devices. For more information, please visit www.ti.com/omap.

About Open-Plug

Open-Plug creates and commercializes the first Open Software Framework and Application Suite designed for mass-market phones. The Open-Plug ELIPS Product Suite relies on a unique component based technology, which drastically simplifies and secures all the phases of mobile phone software development, integration and deployment. It enables mobile operators and handset makers to create, update and customize their phones in record time, while keeping full control over their design and development cycle. Created in 2002, Open-Plug is a private company financed by leading international venture capital investors. Headquartered in France, the company also operates from its sales and support office in Taipei, Taiwan R.O.C Open-Plug is a founding member and an active promoter of the LiPS Forum. For more information, visit www.open-plug.com

Press Contact Open-Plug:

Emilie Lieze, Marketing Executive

Phone: +33 4 97 24 50 74

Fax : +33 4 97 24 50 79

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